A welcome return to a “Live Event”, saw the very best Venues, Teams and Individuals from across the UK, Ireland and Europe South assemble at The Belfry Hotel and Resort on March 3rd 2022, ahead of 59club’s annual Service Excellence Awards. The day began with a full day’s education provided by Gregg Patterson of Tribal […]
The Club Managers Association of Europe (CMAE) are delighted to announce a new partnership with Swedish based software company Sweetspot. Sweetspot has in recent years revolutionized the golf business in Sweden with its data-driven revenue management platform. Now they partner up with CMAE. “I have followed their development on the Swedish market and when […]
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The 2020 CMAE conference will come alive online! 30th November to the 2nd December 2020 The Club Managers Association of Europe (CMAE) 2020 European Conference on Club Management will take place online for the first time ever. The virtual event will take place over three days from the 30th November to the 2nd December 2020 and will […]
Welcome – Torbjorn Johansson Welcome and Summit Overview by Torbjorn Johansson, CMAE Director of Education Download Presentation Why should I be led by you? – Biddy Lloyd-Jones A manager title is given to you, a leadership title has to be earned by those you lead. It is attained, not ascribed. The word ‘leadership’ by […]
We live in a world of VUCA (volatility, uncertainty, complexity and ambiguity) that requires managers of business and clubs to more nimble and forward focused. Watching trends is one way to be prepared for what may impact your club, your management team, and your members. In this session, Jeff Morgan (CMAA’s CEO) will briefly share […]
The benefits of creativity and innovation in the workplace are countless. Driving creativity and innovation within your organization leads to higher team engagement and will unlock a more meaningful culture, which will produce more robust results. The most outstanding organizations and leaders foster a culture of creativity and innovation. The most talented and driven future […]
It is worth reflecting that club life often crackles with tension and can be soaked with thinly disguised anger emanating from members harbouring a favoured conspiracy theory, or a strongly held belief of widespread incompetence. Former CMAE President David Roy CCM, Secretary Manager at Crail Golfing Society, examines the art of picking your fights. Despite […]
If you’re in hospitality, if you’re in the people business, you’ve encountered ‘Rude’. Every day. You’ve seen Rude, felt Rude, absorbed Rude and become fluent in Rude. Gregg Patterson, Founder and President of ‘Tribal Magic!!!’ examines how to prepare for it and how to purge it. Every Day – ‘Rude’ The Rude irritate and annoy […]
A manager title is given to you, a leadership title has to be earned by those you lead. It is attained, not ascribed. The word ‘leadership’ by definition requires followers. So why should they be led by you? This session will look at the difference between leadership and management and why attitude and behaviour are […]
Culture will define your club, it’s your guiding principle, it is a shared system of beliefs, it directs and guides the way your team acts and feels. Consumers and members are looking for more than they used to, a sense of alignment and engagement, they don’t just want to be a member, they want to […]
The European Club Education Foundation (ECEF) is delighted to invite applicants from existing and aspiring Club Managers aged under 30 who want to enrol on the Club Managers Association of Europe’s (CMAE) renowned Management Development Programme (MDP). MDP Part 1 focuses on Club Operations and is seen as the best entry level management course in […]
