CCM Profile Q & A: John McCormack CCM

John McCormack CCM has been the General Manager at Castle Golf Club in Ireland for nearly 15 years. He is a past President of the CMAE and was one of the first European Club Managers to gain the Certified Club Manager (CCM) in 2008.  Here John explains how education has impacted on his role as […]

Vision 2020 – The Future of Golf Presentation

Monday October 10th, 3.30pm – 4.30pm Session Details The EGCOA has undertaken key research in recent years, and at the Forum will outline the EGCOA Vision 2020 – an in-depth research project undertaken to create an overview of the European golf industry and develop and outlook for the development of golf through 2020. The Vision has […]

‘Unlocking Golf’s True Potential’

Monday October 10th, 2.30pm – 3.30pm Carin Koch Carin Koch is a professional golfer and multiple winner on the LPGA Tour in America and the Ladies European Tour. She played in four successive Solheim Cup matches between 2000 and 2005, earning 11 ½ points with a 10-3-3 win-loss-draw record and was instrumental in Europe’s 2000 victory, […]

What values contribute to exceptional service

Saturday October 8th, 9.00am – 10.30am Alan Williams Founder & MD, SERVICEBRAND GLOBAL Alan coaches leaders of service based organizations to deliver inspiring for competitive advantage, globally and in UK. He thrives on leading the transformation of service, culture and behaviour, using a values and purpose driven approach. Alan draws on a rare mix of extensive […]

Tradition mixed with Innovation

Friday October 7th, 9.15am – 11.00am Session Details The Chairman and Club Secretary will describe a 120-year long journey of innovation and tradition in the Royal Automobile Club, outlining its importance in underpinning identity and contributing to long-term success. They will argue that they are complementary not contradictory concepts in a Club, and that a “balance” […]

Club Food and Beverage Excellence

Sunday October 9th, 1.15pm – 3.00pm Knut Wylde I was born in northern Germany, in a small village close to the city of Kiel, on the coast of the Baltic See just 100 kilometers south of Denmark. I graduated from High School in 1990 and started studying Hotel & Tourism Management for 2 years. Well, believe […]

How to successfully manage your club’s reputation

Friday October 7th, 2.00pm – 3.30pm Session Details The reputation of your club is essential to its long-term business sustainability. In this presentation, Public Relations expert and former journalist Gary Firkins will show you how to develop and manage your club’s reputation, proactively and positively communicating to members, customers and communities. Using case studies and the […]

Making social media work for your club

Friday October 7th, 2.00pm – 3.30pm Jeff Morgan Jeffrey D. Morgan, FASAE, CAE, is the Chief Executive Officer of the Club Managers Association of America (CMAA). He joined CMAA on October 1, 2014. Morgan is an association executive who has held various executive management positions in trade and professional associations for more than 25 years. Morgan […]

All England Lawn Tennis Club Tour

Tuesday October 11th, 10.30am – 12.30pm Martin Guntrip Having been Club Director of the AELTC for ten years, Martin Guntrip is the man behind the club’s continuing success. He was ranked number nine in Great Britain in his tennis playing years and, after a 20-year gap in commercial business, he was drawn back into the tennis […]

International Club Management Excellence

Sunday October 9th, 11.00am – 12.30pm Sarah Malone – Trump International Sarah Malone has led the development of Donald Trump’s multi-million pound golf resort in Aberdeen since its inception. Head-hunted by Trump himself in 2008, she joined the organisation as Executive Vice President of Trump International Golf Links, Scotland. From a virgin piece of land to […]

We Share What We Know and Together We Grow

Friday October 7th, 2.00pm – 3.30pm Kevin Fish Kevin was Manager of the Glen GC in North Berwick, Scotland for 9 years, during which time he won the Club Manager of the Year award & was in the first group of Managers to secure the CCM designation in Europe. Kevin now leads a Club Development team […]

Are you unlocking or blocking talent?

Friday October 7th, 11.30am – 1.00pm John Bull A specialist in leadership and organisational performance, John has spent more than 15 years studying, and in many cases working with, the leadership behind some the highest performing organisations in the world – in business, the social/voluntary sector, and elite sport. He is the founder of Tall Tree […]