Excitement continues to build for the European Conference on Club Management 2026, taking place 25–28 October in the iconic Home of Golf, St Andrews, Scotland.
With an outstanding programme of internationally renowned speakers, practical education sessions, and unrivalled networking opportunities, registrations have been coming in from across Europe, the Middle East, and beyond.
Demand for the conference has been exceptional, and our allocation of rooms at the conference hotel is now nearly sold out.
If you’re planning to attend and would like to stay at the heart of the conference, we strongly encourage you to register as soon as possible to secure one of the remaining accommodation packages. Once our room allocation has been filled, no further rooms will be available through CMAE.
To ensure as many delegates as possible can attend, we’ve also introduced a Non-Accommodation Registration option.
This flexible package is ideal for delegates who wish to arrange their own accommodation locally or commute to St Andrews while still enjoying the full conference experience.
This year’s conference features one of CMAE’s strongest speaker line-ups to date, with sessions covering leadership, workplace culture, hospitality, artificial intelligence, people strategy, food and beverage benchmarking, marketing, executive performance, and club operations.
Whether you’re looking for fresh ideas, practical solutions, or the opportunity to connect with fellow club leaders, the European Conference offers an experience that will continue to benefit both you and your club long after the event has finished.
If you’ve been thinking about attending, now is the time to secure your place. For information and booking see https://cvent.me/3xvB4Z
We look forward to welcoming you to St Andrews this October for what promises to be an unforgettable European Conference.


