Save the Date: European Conference on Club Management Heads to St Andrews in 2026

The Club Management community is invited to mark their calendars for one of the most anticipated events in the industry. The European Conference on Club Management will take place from 25–28 October 2026 in the historic and globally renowned town of St Andrews, Scotland.

This biennial conference brings together general managers, club executives, and industry experts from across Europe, Middle East and beyond. Delegates will enjoy immersive education, thought leadership, and unparalleled networking opportunities in a destination steeped in tradition and excellence.

In a special video message, Torbjörn Johansson, CEO, extended a warm invitation to the community:

“St Andrews offers a unique blend of heritage, hospitality, and innovation – making it the perfect backdrop for our 2026 European Conference. We look forward to welcoming club leaders for what promises to be an unforgettable experience.”

In addition to the conference program, delegates will have the option to participate in an extra day of activities, including golf at world-class courses, padel tennis, and other recreational and social experiences designed to enrich the St Andrews visit and foster deeper professional connections.

Conference details, including speakers, session topics, and registration information, will be released in early 2026.

For now, save the date: 25–28 October 2026. We look forward to seeing you in St Andrews.